Denki is an art unit produced by Nobumichi Tosa. It was named
after the company that his father used to run bygone days. Its
unique style is indicated by a term he uses: for example, each
piece of Maywa Denki's work is called "a product"
and a live performance or exhibition is held as "a product
demonstration." The products produced so far include "NAKI
Series," fish-motif nonsense machines, "Tsukuba Series,"
original musical instruments, and "Edelweiss," flower-motif
objet d'art. Although Maywa Denki is known and appreciated as
an artist, its promotion strategies are full of variety: exhibition,
live stages, performances, producing music, videos, writing,
merchandising toys, stationery, and electric devices. As Nobumichi
is still looking for a new scheme for a different approach to
the public, Maywa Denki now in earnest begins to extend its
activities to overseas, holding exhibitions in Europe (Paris,
London) and selling Na-Cord in the United States in 2001. Maywa
Denki is organized in 1993 as an art unit of two members (brothers),
Masamichi (elder brother) and Nobumichi (younger brother) Tosa.