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About:
Fruits is a collection
of Tokyo street fashion portraits from Japan’s premier street fanzine
of the same name. ‘Fruits’ was established in 1994, by photographer
Shoichi Aoki, initially as a project to document the growing explosion
in street fashion within the suburbs of Tokyo. Over the last five years,
the magazine has grown to cult status and is now avidly followed by
thousands of Japanese teenagers who also use the magazine as an opportunity
to check out the latest styles and trends. The average age of the kids
featured in the magazine is between 12 and 18, and the clothes that
they wear are a mixture of high fashion – Vivienne Westwood is a keen
favourite – and home-made ensembles which when combined create a novel,
if not hysterical, effect.
This extensive collection of portraits represents a unique documentation
of the changing face of street fashion throughout the last decade.
Colourful, fascinating and funny, this is the first time these cult
images have been published outside Japan.
Info:
Phaidon
220 x 160 mm
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